Samsung Electronics Co. Ltd., a global leader in mobile phones and electronics, has sold 10 million of its Android-powered Galaxy S Smartphones. The milestone was reached within seven months after the device was launched, in June 2010.
The Android-powered Galaxy S incorporates a 4-inch Super AMOLED screen and a 1 GHz application processor that enables vibrant HD videos, rich augmented reality content through Layar Reality Browser, and advanced LBS (Location Based Services).
Samsung Pakistan’s Managing Director, Mr. Hee Chang Yee said; “The Galaxy S is the result of our 22 year heritage in the mobile industry. It is the realization of our concept of ‘the Smart Life’ – we wanted to makes users’ lives more convenient, more exciting, and more integrated. This milestone shows that we have succeeded: 10 million Galaxy S users around the world are living the Smart Life. The Galaxy S has set a new standard in Smartphones and outperformed even our expectations”.
The company initiated a number of innovative global content initiatives and consumer engagement programs. NBC and Samsung produced a comedy Show “FCU: Fact Checker’s Unit” and aired it on broadband, mobile and video-on-demand. It was viewed by over 4.5 milllion viewers. Working directly with Galaxy S users, Samsung fosters creation of user-generated commercials and videos. Selected winning videos were promoted on the Current Media website and Samsung mobile fan page.