Pakistan Telecommunication Company Limited (PTCL) launched a new Smart Pack Package on September 06, 2011 , which is a bundled offer of Smart TV with 256Kbps Broadband data rate.

With PTCL Smart Pack customers can enjoy 3 services on one line i.e. Landline, Broadband and Smart TV at the same time at much lower rates. The other facilities offered in the Smart Pack include free Sunday calls and unlimited downloads (Now extended till December 31, 2011) all for Rs.749 only per month. Existing customers can also benefit from Smart Pack by paying one time downgrade charges of Rs.1500.

This new offer will open a gateway for the PTCL customers to access PTCL Smart TV with its hundred plus digital quality TV channels, freedom to pause and rewind live TV programs, library of 500 videos on demand, 24/7 service availability from PTCL, parental control on TV channels and video on demand, access to rich HD multimedia resources over the internet, access to free movies, music, classical Pakistani plays, famous cricket matches, educational and religious contents.

SEVP Commercial Naveed Saeed stated, “PTCL gives its customers innovative strong services and sound offers with a clear strategic direction to facilitate its customers.” He stated, “The launch of Smart Pack is an effort to facilitate middle income segments and low spending preference customers. After analyzing the customer likeness for this package and to give benefit to the customer, we have further extended the timeline for unlimited downloads till December 31, 2011 which was previously September 31, 2011.

EVP Wire Line Business Aasif Inaam stated, “PTCL’s Smart Pack brings Broadband and Smart TV as the best and most affordable combination for the budget conscious customers”. He further stated that PTCL constantly strives to renew and enhance its networking, products, services and capabilities bringing the latest technology for the customers at their door steps”.